https://www.cnbc.com/2026/01/12/apple-google-ai-siri-gemini.html Skip Navigation CNBC Markets * Pre-Markets * U.S. Markets * Currencies * Cryptocurrency * Futures & Commodities * Bonds * Funds & ETFs Business * Economy * Finance * Health & Science * Media * Real Estate * Energy * Climate * Transportation * Investigations * Industrials * Retail * Wealth * Sports * Life * Small Business Investing * Personal Finance * Fintech * Financial Advisors * Options Action * ETF Street * Buffett Archive * Earnings * Trader Talk Tech * Cybersecurity * AI * Enterprise * Internet * Media * Mobile * Social Media * CNBC Disruptor 50 * Tech Guide Politics * White House * Policy * Defense * Congress * Expanding Opportunity Video * Latest Video * Full Episodes * Livestream * Live Audio * Live TV Schedule * CNBC Podcasts * CEO Interviews * CNBC Documentaries * Digital Originals Watchlist Investing Club * Trust Portfolio * Analysis * Trade Alerts * Meeting Videos * Homestretch * Jim's Columns * Education * Subscribe Join IC PRO * Pro News * Josh Brown * Mike Santoli * Calls of the Day * My Portfolio * Livestream * Full Episodes * Stock Screener * Market Forecast * Options Investing * Chart Investing * Subscribe Join Pro Livestream Menu * Make It * select * USA * INTL * Livestream Search quotes, news & videos * Livestream Watchlist SIGN IN Create free account Markets Business Investing Tech Politics Video Watchlist Investing Club Join IC PRO Join Pro Livestream Menu Tech Apple picks Google's Gemini to run AI-powered Siri coming this year Published Mon, Jan 12 202610:19 AM ESTUpdated 4 Hours Ago thumbnail Samantha Subin@samantha_subin WATCH LIVE Key Points * Apple is teaming up with Google to use Gemini models for an AI-powered Siri. * Reports swirled in August that Apple was in early talks with the search giant to use a custom Gemini model to power a new iteration of Siri. * Apple has mostly stayed out of the AI frenzy that's swept Wall Street since the launch of OpenAI's ChatGPT. In this article * AAPL * GOOGL Follow your favorite stocksCREATE FREE ACCOUNT Cramer's Stop Trading: Apple watch now VIDEO1:2701:27 Cramer's Stop Trading: Apple Squawk on the Street Apple is joining forces with Google to power its artificial intelligence features, including a major Siri upgrade expected later this year. The multiyear partnership will lean on Google's Gemini and cloud technology for future Apple foundational models, according to a joint statement obtained by CNBC's Jim Cramer. "After careful evaluation, we determined that Google's technology provides the most capable foundation for Apple Foundation Models and we're excited about the innovative new experiences it will unlock for our users," Apple said in a statement Monday. The models will continue to run on Apple devices and the company's private cloud compute, the companies added. Apple declined to comment on the terms of the deal. Google referred CNBC to the joint statement. In August, Bloomberg reported that Apple was in early talks with Google to use a custom Gemini model to power a new iteration of Siri. The news outlet later reported that Apple was planning to pay about $1 billion a year to utilize Google AI. The deal is another major indicator of growing trust in Google's accelerating AI agenda and comeback against OpenAI. In 2025, the search giant logged its best year since 2009 and surpassed Apple in market capitalization last week for the first time since 2019. Google already pays Apple billions each year to be the default search engine on iPhones. But that lucrative partnership briefly came into question after Google was found to hold an illegal internet search monopoly. In September, a judge ruled against a worst-case scenario outcome that could have forced Google to divest its Chrome browser business. The decision also allowed Google to continue to make deals such as the one with Apple. Read more CNBC tech news * Alphabet hits $4 trillion market capitalization * Malaysia and Indonesia block Elon Musk's Grok due to nonconsensual sexual content * Google bolsters bet on AI-powered commerce with new platform for shopping agents * Are we in an AI bubble? What 40 tech leaders and analysts are saying, in one chart Shares climbed following the news but later pulled back. Google briefly touched above a $4 trillion market value. Apple has mostly stood on the sidelines of the AI frenzy that's swept up Wall Street since the launch of OpenAI's ChatGPT at the end of 2022. Hyperscalers Amazon, Meta Platforms and Microsoft have shelled out billions on AI products, tools and infrastructure for their customers. That's amped up the pressure on the iPhone maker to deliver an impressive Siri AI voice upgrade, which it delayed last year until 2026, despite running ads for the product. "It's going to take us longer than we thought to deliver on these features and we anticipate rolling them out in the coming year," the company said in a statement at the time. Apple currently partners with OpenAI to integrate ChatGPT into Siri and Apple Intelligence, specifically for complicated queries that can tap into the AI model's world knowledge. It's unclear what the Google partnership means for the ChatGPT integration in the future. The iPhone maker told CNBC that it isn't making any changes to the agreement. OpenAI did not immediately respond to a request for comment. Meanwhile, Google has made steady progress on its AI agenda, introducing its upgraded Gemini 3 model late last year. In October, Google CEO Sundar Pichai said the company's cloud segment signed more deals worth over $1 billion through the third quarter of 2025 than the previous two years combined. Stock chart icon hide content Alphabet and Apple one-day stock chart. 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