https://www.sec.gov/news/press-release/2023-143 Skip to main content Search SEC.gov [ ] [] Company Filings SEC Emblem U.S. Securities and Exchange Commission q * About + Careers + Commissioners + Contact + Reports and Publications + Securities Laws + What We Do * Divisions & Offices + Corporation Finance + Enforcement + Investment Management + Economic and Risk Analysis + Trading and Markets + Office of Administrative Law Judges + Examinations + Regional Offices * Enforcement + Litigation Releases + Administrative Proceedings + Opinions and Adjudicatory Orders + Accounting and Auditing + Trading Suspensions + How Investigations Work + Receiverships + Information for Harmed Investors * Regulation + Rulemaking Activity + Proposed Rules + Final Rules + Interim Final Temporary Rules + Other Orders and Notices + Self-Regulatory Organizations + Staff Interpretations * Education + Investor Education + Glossaries + Small Business Capital Raising * Filings + EDGAR - Search & Access + EDGAR - Information for Filers + Company Filing Search + How to Search EDGAR + Forms List + About EDGAR * News + Press Releases + Speeches and Statements + Securities Topics + Upcoming Events + Webcasts + SEC in the News + SEC Videos + Media Gallery * U.S. Securities and Exchange Commission + Divisions & Offices + Enforcement + Regulation + Education + Filings + Newsroom * Newsroom + Press Releases + Testimony * RSS Feeds + Press Releases + Public Statements + Speeches + Testimony Newsroom Left Nav * Newsroom * Press Releases * Speeches and Statements * SEC Stories * Securities Topics * Media Kit * Press Contacts * Events * Webcasts * Media Gallery * RSS Feeds + Press Releases + Speeches and Statements + Litigation Releases + Investor Alerts + More RSS Feeds * Social Media + @SECGov + SEC Channel + View All Social Media Newsroom Left Nav * Newsroom * Press Releases * Speeches and Statements * SEC Stories * Securities Topics * Media Kit * Press Contacts * Events * Webcasts * Media Gallery * RSS Feeds + Press Releases + Speeches and Statements + Litigation Releases + Investor Alerts + More RSS Feeds * Social Media + @SECGov + SEC Channel + View All Social Media Press Release SEC Charges Hex Founder Richard Heart with Misappropriating Millions of Dollars of Investor Funds from Unregistered Crypto Asset Securities Offerings that Raised more than $1 Billion FOR IMMEDIATE RELEASE 2023-143 Washington D.C., July 31, 2023 -- The Securities and Exchange Commission today charged Richard Heart (aka Richard Schueler) and three unincorporated entities that he controls, Hex, PulseChain, and PulseX, with conducting unregistered offerings of crypto asset securities that raised more than $1 billion in crypto assets from investors. The SEC also charged Heart and PulseChain with fraud for misappropriating at least $12 million of offering proceeds to purchase luxury goods including sports cars, watches, and a 555-carat black diamond known as 'The Enigma' - reportedly the largest black diamond in the world. According to the SEC's complaint, Heart began marketing Hex in 2018, claiming it was the first high-yield "blockchain certificate of deposit," and began promoting Hex tokens as an investment designed to make people "rich." From at least December 2019 through November 2020, Heart and Hex allegedly offered and sold Hex tokens in an unregistered offering, collecting more than 2.3 million Ethereum (ETH), including through so-called "recycling" transactions that enabled Heart to surreptitiously gain control of more Hex tokens. The complaint also alleges that, between at least July 2021 and March 2022, Heart orchestrated two additional unregistered crypto asset security offerings that each raised hundreds of millions of dollars more in crypto assets. As alleged, those funds were intended to support development of a supposed crypto asset network, PulseChain, and a claimed crypto asset trading platform, PulseX, through the offerings of their native tokens, respectively, PLS and PLSX. Heart also allegedly designed and marketed a so-called "staking" feature for Hex tokens, which he claimed would deliver returns as high as 38 percent. The complaint further alleges that Heart attempted to evade securities laws by calling on investors to "sacrifice" (instead of "invest") their crypto assets in exchange for PLS and PLSX tokens. "Heart called on investors to buy crypto asset securities in offerings that he failed to register. He then defrauded those investors by spending some of their crypto assets on exorbitant luxury goods," said Eric Werner, Director of the Fort Worth Regional Office. "This action seeks to protect the investing public and hold Heart accountable for his actions." The SEC's complaint, filed in U.S. District Court for the Eastern District of New York, alleges that Heart, Hex, PulseChain, and PulseX violated the registration provisions of Section 5 of the Securities Act of 1933. The complaint also alleges that Heart and PulseChain violated the antifraud provisions of the federal securities laws. The complaint seeks injunctive relief, disgorgement of ill-gotten gains plus prejudgment interest, penalties, and other equitable relief. The SEC's continuing investigation is being conducted by Jaime Marinaro and Derek Kleinmann of the Fort Worth Regional Office, with assistance from Jamie Haussecker. The investigation is supervised by Sarah S. Mallett and Eric Werner of the Fort Worth Regional Office and by Jorge G. Tenreiro and David Hirsch of the Crypto Assets and Cyber Unit. The litigation will be conducted by Matthew J. Gulde and supervised by B. David Fraser. If you are an investor in Hex, PulseChain, or PulseX, or if you have information related to this investigation and you wish to contact the SEC staff, please submit a tip at SEC.gov | Report Suspected Securities Fraud or Wrongdoing. ### Related Materials * SEC Complaint STAY CONNECTED 1 Twitter 2 Facebook 3RSS 4YouTube 6LinkedIn 8 Email Updates About The SEC * Budget & Performance * Careers * Commission Votes * Contact * Contracts * Data Resources Transparency * Accessibility & Disability * Diversity & Inclusion * FOIA * Inspector General * No FEAR Act & EEO Data * Ombudsman * Whistleblower Protection Websites * Investor.gov * Related Sites * USA.gov Site Information * Plain Writing * Privacy & Security * Site Map Return to Top