https://sive.rs/multiply Derek Sivers from the book "Anything You Want": Ideas are just a multiplier of execution 2005-08-16 It's so funny when I hear people being so protective of ideas. People who want me to sign a non-disclosure agreement to tell me the simplest idea. Ideas are worth nothing unless executed. They are just a multiplier. Execution is worth millions. Explanation: AWFUL IDEA -1 WEAK IDEA 1 SO-SO IDEA 5 GOOD IDEA 10 GREAT IDEA 15 BRILLIANT IDEA 20 NO EXECUTION $1 WEAK EXECUTION $1000 SO-SO EXECUTION $10,000 GOOD EXECUTION $100,000 GREAT EXECUTION $1,000,000 BRILLIANT EXECUTION $10,000,000 To make a business, you need to multiply the two. The most brilliant idea, with no execution, is worth $20. The most brilliant idea takes great execution to be worth $20,000,000. That's why I don't want to hear people's ideas. I'm not interested until I see their execution. (c) 2005 Derek Sivers. ( << previous || next >> ) Copy & share: sive.rs/multiply