| POLITICS | |
| PHYSICAL | Health Vitality Endurance Good Appearance |
| INTELLECTUAL | Keen Observation Practical Judgment Knowledge of Human Nature Memory of Names and Faces Foresight Constructive Ability Sense of Humor Language, Commercial Sense |
| EMOTIONAL | Faithfulness to Promises Courage, Justice Loyalty, Obedience Enthusiasm, Prudence Love of Power, Faith Optimism, Secretiveness Love of Applause, Love of People Friendliness |
| VOLITIONAL | Industry, Aggressiveness Initiative, Executive Ability Ambition, Patience Carefulness, Diplomacy, Courtesy, Tact |
| SCIENTIFIC RESEARCH | |
| PHYSICAL | Health Endurance Keen Eyesight Good Hearing Inactivity |
| INTELLECTUAL | Keen Observation, Criticism Analysis, Memory Judgment, Accuracy, Concentration Order, System, Method, Plan Originality |
| EMOTIONAL | Honesty, Truthfulness Love of Nature, Curiosity Dependableness, Constancy Prudence, Contentment Earnestness Calmness, Impartiality |
| VOLITIONAL | Industry Patience Perseverance Initiative Carefulness Perseverance Economy |
| SELLING | |
| PHYSICAL | Health Vitality Endurance Good Appearance Neatness Good Voice Good Enunciation Abundant Energy |
| INTELLECTUAL | Keen Observation Practical Judgment Knowledge of Human Nature Memory, Logic Language Commercial Sense Foresight, Originality Order, System, Method, Plan Constructive Ability Sense of Humor |
| EMOTIONAL | Honesty, Truthfulness Courage, Self-confidence Love of People, Desire to Please Sympathy, Loyalty Justice, Dependableness Enthusiasm, Faith Optimism, Cheerfulness Ideals, Earnestness |
| VOLITIONAL | Decision, Action, Industry Perseverance, Aggressiveness Patience, Self-control, Carefulness Diplomacy, Tact, Courtesy, Ambition |
| SOCIAL SERVICE | |
| PHYSICAL | Health
Vitality Endurance Activity Good Appearance |
| INTELLECTUAL | Knowledge of Human Nature Language, Practical Judgment Order, System, Method, Plan Memory Sense of Humor Organizing Ability |
| EMOTIONAL | Love of Humanity Friendliness Honesty, Truthfulness Sympathy, Justice Loyalty, Courage Faith, Optimism, Ideals Contentment, Earnestness |
| VOLITIONAL | Industry, Initiative Persistence, Patience Self-control, Diplomacy Courtesy, Tact Executive Ability Economy |
| SURGERY | |
| PHYSICAL | Health, Medium Fine Texture Endurance Skill Activity Good Appearance |
| INTELLECTUAL | Keen Observation, Alertness Practicality, Judgment Memory, Concentration Appreciation of Form, Distance, Location Foresight, Accuracy Imitativeness Order, System, Method, Plan Constructive Ability Knowledge of Human Nature Resourcefulness |
| EMOTIONAL | Honesty, Courage Love of Humanity Love of Healing Prudence, Dependableness Constancy, Self-confidence Optimism, Cheerfulness Faith, Hope, Friendliness Calmness |
| VOLITIONAL | Industry, Decision Thoroughness, Carefulness Tactfulness, Self-control Economy |
| STAGE | |
| PHYSICAL | Health Endurance Vitality, Energy Good Appearance Good Voice Good Enunciation Gracefulness Charm Activity |
| INTELLECTUAL | Keen Observation, Alertness Memory, Language Concentration Judgment, Foresight Knowledge of Human Nature Dramatic Sense Originality, Imitativeness Sense of Humor |
| EMOTIONAL | Responsiveness, Courage Sympathy, Love of Humanity Self-confidence, Love of Applause Enthusiasm, Faith Optimism, Cheerfulness Ideals, Earnestness Love of Travel and Excitement Friendliness |
| VOLITIONAL | Industry, Perseverance Initiative, Thoroughness Patience, Carefulness Mastery of Detail, Diplomacy Ambition |
| STATISTICS | |
| PHYSICAL | Health Endurance Inactivity |
| INTELLECTUAL | Keen Observation, Memory Criticism, Analysis Mathematics Concentration Accuracy Order, System, Method, Plan Practicality |
| EMOTIONAL | Honesty, Truthfulness Curiosity, Dependableness Constancy, Prudence Contentment Earnestness |
| VOLITIONAL | Industry, Perseverance Patience, Carefulness Self-control Economy |
| THEOLOGY | |
| PHYSICAL | Health Vitality Good Appearance Inactivity |
| INTELLECTUAL | Thoughtfulness Meditation, Memory Language Knowledge of Human Nature Imitativeness Constructive Ability |
| EMOTIONAL | Honesty, Truthfulness Justice, Loyalty Love of Humanity Love of Study Religion, Faith Ideals, Contentment |
| VOLITIONAL | Industry Perseverance Patience Economy |
| TRANSPORTATION | |
| PHYSICAL | Health Endurance Vitality Activity Energy Good Eyesight Good Hearing Skill Quickness Agility |
| INTELLECTUAL | Keen Observation, Practicality Alertness, Judgment Memory, Foresight Financial Sense Accuracy, Originality Order, System, Method, Plan Constructive Ability Knowledge of Human Nature Teachableness, Organizing Ability |
| EMOTIONAL | Honesty, Courage Love of Travel, Desire to Please Loyalty, Obedience Dependableness Prudence, Optimism |
| VOLITIONAL | Industry, Persistence Initiative, Executive Ability Discipline, Ambition Economy, Punctuality |
The Job, the Man, the Boss by Katherine M.H. Blackford, M.D. and Arthur Newcomb
The book is scientific, because it is organized knowledge based upon verified facts.
It is practical, because it has grown out of fifteen years' experience in advising young men and young women in the choice of their vocations; counseling employers in choosing, placing, handling and training employes; investigating industrial and commercial institutions for the purpose of professional advice upon efficiency in general and increasing the efficiency of employes in particular; in the installation, operation, and supervision of employment departments under the Blackford Employment Plan.
It is definite, because it recounts in detail the operation of this Plan, reproducing all forms and blanks used.
It is clear, because the story is simply told and illustrated with many reproductions of photographs.
Are you an Employer?
You will find here, fully explained, the scientific basis of employment—the fundamental principles upon which an efficient working force is organized. These are not mere theories but are the same principles upon which all successful employers and managers have built.
Here is a plan, too, fully tested in practice, and now in use by many firms.
Every phase of the relationship between employer and employe is treated from the standpoint of sound theory and successful practice. These include analysing the job and the man, choosing executives, the art of handling men, and educating employes.
Are you an Employee?
You want a reliable basis for the analysis of your job, yourself, and your boss.
You want to know whether you are the man for your job—and, if not, why not—and what is the remedy.
You want to know why you don't get along with your boss—if you don't—and what is the right kind of boss for you.
Are you in Doubt about your Vocation?
You will find here much that will be helpful to you in solving the problem.
Are you a Parent, a Teacher, a Social Worker?
This book analyzes clearly the Vocational Problem, and suggests a practical and effective solution.
Are you a Student of Human Nature?
The Job, The Man, The Boss contains much new material, the result of recent research and experimentation, NEVER BEFORE PUBLISHED. This throws light upon some of the most important phases of the science of character analysis.
"A timely book is this volume of the Newcombs. It has been waited for by students of management, who have recognized the need of all possible help in placing the right man in the right job. . . . It is so rich in suggestion that mere reading, let alone study of the book, is highly profitable and not without its conviction that the authors have more than an academic knowledge of the selection and placing of men in work and that gradually we shall be evolving a science in analyzing 'human capabilities so far as anything exact is possible in this realm."—Iron Age, July 2, 1914.
There is something—perhaps many things—of vital importance to you in this book.
Price, bound in cloth, postpaid, $1.75.
Blackford Publishers Inc. 50 East 42 St. New York
The Science of Character Analysis By the Observational Method
BY
KATHERINE M.H. BLACKFORD, M.D.
A complete course of 22 lessons.
Illustrated with hundreds of halftones from photographs.
Accompanied by charts.
Thousands of students and graduates testify to practical and monetary benefits from use of knowledge and skill in analyzing character resulting from study of this course.
The material in this course, together with Dr. Blackford's educational service, is sufficient to make the student an expert judge of character. Whether or not he becomes expert depends upon his natural ability and the diligence with which he studies and practices. Certain it is that the course will give any faithful student at least a better knowledge of his fellow men.
Write for complete information.
Blackford Publishers Inc 50 East 42nd St. New York
[Illustration: Character Craft-The Character Analysis Game]
The NEW Character Analysis Game
Character Craft, prepared under the direction of Dr. Katherine M.H. Blackford, consists of countless sections of heads, eyes, noses, mouths, chins, etc., from which you can build anybody's picture, and by referring to the keybook you'll see what characteristics accompany such features.
A character analysis party is a fascinating entertainment—the game is helpful to students and constructive for children. Study and practice will enable anybody to understand the characteristics of people they meet, and form accurate impressions of their personalities.
Sections made of coated 8-ply bristol; packed in attractive, well-built box, six 18 x 12 inches, with handsome cover lithographed in 8 colors.
Sent direct, charges prepaid, upon receipt of price, $2.00.
Blackford Publishers Inc. 50 East 42nd St. New York