Originally posted by the Voice of America. Voice of America content is produced by the Voice of America, a United States federal government-sponsored entity, and is in the public domain. Cancer Need Not Be a Death Sentence: WHO Lisa Schlein GENEVA - The World Health Organization reports cancer is on the increase globally. But it says preventive measures can save the lives of millions of cancer sufferers over the next decade. This report comes in regard to World Cancer Day on Feb. 4. Over the past decade, nearly every country in the world has seen an increase in the number of cancer patients. The World Health Organization reports one in six people will develop cancer in their lifetime, causing at least 10 million deaths from this disease every year. If current trends continue, WHO warns, new cancer cases will rise by 60% by 2040, more than 80% in low- and middle-income countries. The technical officer in cancer control at WHO, Andre Ilbawi, says more people are dying from cancer in the poorer countries because they lack the services and cancer control measures that exist in the richer countries. He says controlling the disease does not have to be expensive. "Our report presents the first investment case from WHO for cancer services that governments by investing in cancer can save 7 million lives by 2030. And that is at the cost of $2.70 per person in low-income countries and $8.15 cents per person in upper middle-income countries. This is feasible," Ilbawi said. .