Originally posted by the Voice of America. Voice of America content is produced by the Voice of America, a United States federal government-sponsored entity, and is in the public domain. Juul Labs to Stop Advertising E-cigarettes Amid Backlash Associated Press The nation's largest e-cigarette maker will stop advertising its devices in the U.S. and replace its chief executive as mysterious breathing illnesses and an explosion in teen vaping have triggered efforts to crack down on the largely unregulated industry. Juul Labs and other e-cigarette makers are fighting to survive as they face backlash from two public health debacles. Federal and state officials have seized on the recent outbreak of lung illnesses -- including nine reported deaths -- to push through restrictions designed to curb underage vaping. No major e-cigarette brand has been tied to the ailments, including Juul, which said it won't fight a Trump administration proposal for a sweeping ban on e-cigarette flavors that can appeal to teens. .