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                The Unforgettable Wedding (That Never Happened)

   Josh Centers

   When Josh Centers first wrote about the Memories feature of Photos in
   iOS 10: A Take Control Crash Course, he warned that the resurfacing of
   old memories might be upsetting: 'Memories are computer-generated and
   therefore can be sometimes stupid or insensitive in the photos they
   bring together.'

   Unfortunately, the problem can be far more troubling than he had
   imagined. Lauren Goode, writing for Wired, is [1]forever being reminded
   of the wedding she called off in 2019. Ads for wedding products still
   appear in her social media feeds, and both iCloud Photos and Google
   Photos regularly resurface pictures of her and her ex.

   Pinterest's Omar Seyal told her that the company calls this the
   'miscarriage problem.' Major life changes like weddings and births are
   incredibly valuable to advertisers, so they target them aggressively,
   but the ads keep coming even when those events don't work out happily.
   Unfortunately, there is very little being done to address the issue.

   Of course, at its heart, this isn't a new problem. Josh's dad died over
   20 years ago, but his mom still receives mail addressed to him. His
   grandma's husband passed away in the 1970s, but she received mail for
   him until her death at the end of 2019.

   [2]Read original article

References

   1. https://www.wired.com/story/weddings-social-media-apps-photos-memories-miscarriage-problem/
   2. https://www.wired.com/story/weddings-social-media-apps-photos-memories-miscarriage-problem/

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