This report reveals which Web sites are sending the most visitors to your Web site. Use this report to evaluate the reach of online advertising and search engine placement efforts and plan new strategies to increase your visitor acquisition rate.

<b>Referrer - </b>A Web site that sent visitors to your site. A value of None indicates visitors who came to your site without being referred by another site. For example, they may have come to your site by clicking a bookmark, by typing the URL for your site, or by clicking a link in an e-mail message. If None is the only value, your Web server is probably not logging the referrer field. (For details, see the server-specific instructions in the NetTracker installation instructions.)

<b>Last Visit - </b>The date and time of the most recent visit that resulted from this referrer.

<b>Average Visit Duration - </b>The average length of visits resulting from this referrer. A value of Didn't Stay means that, on average, the visitors sent from this referrer viewed only one page on your site.

<b>Visits - </b>The number of visitors sent from this referrer.

<b>View:Visit Ratio - </b>The average number of page views per visit for visitors sent from this referrer.
