Subj : Xbox exploring launching its own mobile gaming store, Phil Spence
To   : All
From : TechnologyDaily
Date : Fri Dec 01 2023 12:45:05

Xbox exploring launching its own mobile gaming store, Phil Spencer reveals

Date:
Fri, 01 Dec 2023 12:35:39 +0000

Description:
Microsoft Gaming CEO Phil Spencer has revealed that Xbox is talking to 
'partners' about launching a mobile gaming store.

FULL STORY
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Phil Spencer, Microsoft Gaming CEO, has revealed that Xbox is currently in 
talks with partners to explore the idea of launching its own mobile gaming 
store to make the company strong across many screens. 

 Bloomberg reports that in an interview at the CCXP convention in Sao Paulo 
this week, Spencer said: Its [mobile gaming] an important part of our 
strategy and something we are actively working on today not only alone but 
talking to other partners whod also like to see more choice for how they can 
monetize on the phone. 

This comes less than two months after Microsofts acquisition of Activision 
Blizzard King was officially closed . King is best known for its work on the 
Candy Crush puzzle games, which are some of the most popular mobile games 
ever made. Beyond that, Activision and Blizzard have worked on a number of 
notable mobile titles like Diablo Immortal and Call of Duty: Mobile . In 
August, Spencer spoke about the importance of mobile gaming , and even said: 
The reason we're in the acquisition discussion with Activision Blizzard King 
is around their mobile capability. 

He added: "It is about a capability on mobile, and some broader ambitions 
that we have on the largest gaming platform, which is mobile phones." 

In Bloombergs latest interview, Spencer expressed similar views: Weve talked 
about choice, and today on your mobile phones, you dont have choice, he said. 
To make sure that Xbox is not only relevant today but for the next 10, 20 
years, were going to have to be strong across many screens. 

Furthermore, he added that he doesnt believe that Xboxs own mobile gaming 
store would be multiple years away, but sooner than that. However, he didnt 
elaborate on any specific plans. 

 Now that Microsoft has acquired Activision Blizzard King, it owns the Call 
of Duty franchise, which many consider to be home to some of the best FPS 
games . You can find more fantastic games to play in our roundup of the best 
multiplayer PC games .



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Link to news story:
https://www.techradar.com/gaming/mobile-gaming/xbox-exploring-launching-its-ow
n-mobile-gaming-store-phil-spencer-reveals


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