Subj : Young people are increasingly worried about privacy in the AI age
To   : All
From : TechnologyDaily
Date : Fri Oct 20 2023 10:00:07

Young people are increasingly worried about privacy in the AI age

Date:
Fri, 20 Oct 2023 08:50:33 +0000

Description:
Consumers are increasingly concerned about, and willing to act upon, data 
privacy. But whos to blame?

FULL STORY
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Younger consumers are more likely to exercise Data Subject Access Rights, 
according to a new Cisco study which found nearly half (42%) of 18-24 
year-olds have done so compared with just 6% of 75 year-olds and older. 

The number is on the up, too, at four percentage points higher in 2023 
compared with 2022, suggesting growing concerns over data privacy. 

Of the 2,600 consumer participants, almost two-thirds (62%) expressed their 
concern about how organizations could be using their personal data for AI. 
Consumers are concerned about their personal data when using AI 

Three in five stated that they had already lost trust in organizations 
because of their use of artificial intelligence, despite nearly half (48%) 
believing that AI could help to improve their lives. 

In fact, 54% said that they would be willing to trade some anonymized 
personal data in return for the use of AI products, suggesting that the use 
of personal data is less of a worry than AI companies transparency. 

Cisco EVP and Chief Legal Officer, Dev Stahlkopf, said: The world is watching 
how companies will approach AI in a responsible way. 

The emergence of new technologies, including AI tools , correlates with an 
uptick in privacy concerns. One-third of the studys respondents qualify as 
what Cisco is calling privacy actives they are willing to act to protect 
their privacy. 

A growing number of consumers are also making data deletion requests, which 
is significantly more prevalent among younger consumers. 

Overall, the study suggests that a consumer lack of trust is on the rise, and 
companies need to act to better inform their users. The blame isnt entirely 
on large corporations, though, according to VP and Chief Privacy Officer 
Harvey Jang: 

As governments pass laws and companies seek to build trust, consumers must 
also take action and use technology responsibly to protect their own privacy. 
More from TechRadar Pro Weve rounded up the best privacy tools and anonymous 
browsers to give you a headstart Concerned you may have shared too much? 
Heres the best identity theft protection Google Bard update reveals a more 
powerful AI  but it might scare privacy purists



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Link to news story:
https://www.techradar.com/pro/young-people-are-increasingly-worried-about-priv
acy-in-the-ai-age


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