Subj : Google has some new anti-spam rules - is your Microsoft 365 accou
To   : All
From : TechnologyDaily
Date : Mon Oct 09 2023 13:45:04

Google has some new anti-spam rules - is your Microsoft 365 account ready?

Date:
Mon, 09 Oct 2023 12:33:49 +0000

Description:
Gmails new anti-spam rules require email senders to take even more steps to 
make sure messages are delivered.

FULL STORY
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Microsoft 365 users have been warned they should authenticate outbound emails 
to ensure that they will continue to be delivered, in the wake of new Gmail 
anti-spam rules. 

A recent Gmail blog post notes how, from 2024, the email provider will 
require bulk senders to authenticate their emails, allow for easy 
unsubscription and stay under a reported spam threshold, or senders risk 
having their emails sent straight to the spam box or not delivered at all. 

The move is one designed to protect consumers from excess messages, but its 
also one thats likely to give senders a headache in the coming months. 
Microsoft addresses Gmail anti-spam rules 

The Microsoft Defender for Office 365 team said (via Bleeping Computer ): By 
setting up email authentication for your domain, you can ensure that your 
messages are less likely to be rejected or marked as spam by email providers 
like Gmail, Yahoo, AOL, Outlook.com. 

Gmail will soon require senders to adopt SPF/DKIM and DMARC email 
authentication, which is hoped to reduce the impact of some phishing attacks. 
Senders should also make unsubscribing an easy, one-click process. 

Its likely that senders making these changes wont just isolate them for Gmail 
users, and as such, all email recipients will likely benefit from the new 
rules coming into play from Google. 

Microsoft added: This is especially important when sending bulk email (large 
volume email), as it helps maintain the deliverability and reputation of your 
email campaigns. 

The new email rules target those sending more than 5,000 emails to Gmail 
addresses per day. 

Other companies have also spoken out about the changes, with Yahoo singing 
from the same hymn sheet as Google. More from TechRadar Pro Protect yourself 
online by installing the best firewalls Gmail will finally get a time-saving 
emoji feature, but there's a catch Weve rounded up the best endpoint 
protection software to keep your devices secure



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Link to news story:
https://www.techradar.com/pro/google-has-some-new-anti-spam-rules-is-your-micr
osoft-365-account-ready


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