Subj : Meta is bringing Threads to the web - is this the final nail in t
To   : All
From : TechnologyDaily
Date : Mon Aug 21 2023 17:30:03

Meta is bringing Threads to the web - is this the final nail in the coffin 
for X?

Date:
Mon, 21 Aug 2023 16:14:19 +0000

Description:
Threads could be coming to your desktop this week - so get ready to scroll!

FULL STORY
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Meta will reportedly release a web browser version of Threads early this 
week, hopefully, the final piece to make the platform feel complete. Threads 
launched as a skeleton of a social media platform, so finally having a web 
version will be a relief. 

Earlier in the month, Meta CEO Mark Zuckerberg said the company was also 
working on a fully-functioning search capability (at the moment you can only 
search for usernames). However, according to The Verge , inside sources say 
launch plans arent final and could change - so dont get too excited right 
now. 

Adam Mosseri, the head of Instagram (and by extension Threads, an Instagram 
app), posted on Threads last week that Meta has been testing an early version 
internally for a week or two but added it still needs work. (Image credit: 
Adam Mosseri via Threads) 

 Threads has built a small but faithful following who appreciate the 
simplicity of the apps barebones design (and probably its strong 
anti-Twitterness). Engagement has fallen away steadily after the launch but 
hopefully, the instant accessibility of the web version will entice more 
users to join the app - and get existing users to stick around for longer. 

Personally, Im quite hyped for the web version to arrive. Most people (myself 
included, but dont tell my editor) will open up X (the app formerly known as 
Twitter) for a quick sneaky scroll throughout the work or school day. One big 
barrier Threads has been facing is that people prefer a web version of the 
app for this daytime scrolling since theyre already spending that time 
sitting in front of a PC. 

With X continuously going through bizarre changes thanks to its turbulent 
CEO, it may be time to give Threads a go if you have not already. With Musk 
threatening to remove the block button, Ive never been more hopeful for an 
alternative app to pop off. 

Theres a hefty chunk of potential users that Threads is missing out on, but 
fingers crossed youll catch me posting on Threads from my desk soon.



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Link to news story:
https://www.techradar.com/computing/social-media/meta-is-bringing-threads-to-t
he-web-is-this-the-final-nail-in-the-coffin-for-x


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