Subj : Wix teams up with ActiveCampaign to help customers grow
To   : All
From : TechnologyDaily
Date : Tue May 06 2025 15:00:08

Wix teams up with ActiveCampaign to help customers grow

Date:
Tue, 06 May 2025 13:55:37 +0000

Description:
The new integration aims to streamline operations by, among other things, 
automating repetitive tasks.

FULL STORY
======================================================================Wix 
announced teaming up with ActiveCampaign The integrated solution is designed 
to streamline the website and marketing technology stack It is now available 
for users with an ActiveCampaign account 

Wix, one of the best website builders around, has announced a new partnership 
with the marketing automation platform ActiveCampaign. 

In a press release shared with TechRadar Pro recently, the company said that 
the partnership resulted in an integrated solution for businesses of varying 
sizes, designed to streamline the website and marketing technology stack, 
simplify operations, and enhance customer engagement. 

The integrated solution allows users to oversee customer journeys from 
front-end website interactions to back-office operations, the company 
explained. Since the data is synchronized between Wix websites and 
ActiveCampaign accounts, customer interactions will be more streamlined, and 
so will marketing campaigns and automations, or analytics. 

Besides streamlined data integration, the two companies promise scalable 
marketing automation that leverages customer insight such as form 
submissions, product purchases, and other behaviors to launch targeted, 
data-driven marketing initiatives. Furthermore, customers can expect 
comprehensive centralized reporting providing a holistic view of performance 
across the network, as well as enhanced multi-location management. Nurturing 
leads and growing the business 

David Schwartz, VP of Product at Wix, believes the partnership will help 
businesses with lead nurturing, marketing personalization and ultimately - 
growth: With this partnership, businesses can qualify and nurture leads 
seamlessly, personalize sales and marketing efforts using engagement metrics, 
and enhance operational efficiency by automating repetitive tasks, he said in 
the press release. This solution will ultimately empower businesses of all 
sizes to manage their brand holisticallydriving growth, profitability, and 
customer loyalty. 

ActiveCampaigns Chief Strategy Officer, Shay Howe, added that nowadays, 
businesses are in need of streamlined solutions that allow for scaling 
without added complexities. By combining Wixs powerful website platform with 
ActiveCampaigns marketing automation, were giving businesses of all sizes - 
especially franchises and multi-location brands - the tools they need to 
personalize customer experiences, automate engagement, and drive measurable 
growth, Howe concluded. 

The company said the integration is available for all Wix users with an 
ActiveCampaign account. More from TechRadar Pro Save on your Wix subscription 
with our Wix promo codes Learn more about Wix with our full Wix review Duda 
targets a major agency pain point with its new AI-powered tool



======================================================================
Link to news story:
https://www.techradar.com/pro/website-building/wix-teams-up-with-activecampaig
n-to-help-customers-grow


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