Subj : Could GoDaddys new AI tool replace your marketing agency?
To   : All
From : TechnologyDaily
Date : Wed Feb 28 2024 12:45:06

Could GoDaddys new AI tool replace your marketing agency?

Date:
Wed, 28 Feb 2024 12:33:28 +0000

Description:
GoDaddy launches a new AI that delivers a host of marketing materials in 
moments.

FULL STORY
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GoDaddy has launched Airo, a new AI-powered tool built to support small 
businesses. 

Airo leverages AI technology to automatically deliver a host of marketing 
materials including domain suggestions, logos, email marketing campaigns, and 
more. 

The new AI tool is free to use, although you will need to purchase a domain 
to generate the bespoke marketing materials. There are also paid options that 
can be unlocked such as premium email and website builder features and tools. 
AI-powered small business tools 

GoDaddy claims that, on average, small businesses can expect to save more 
than $4,000 and 300 hours of work in 2024 by using generative AI - yet few 
know where to start with leveraging new AI-powered technologies. This is 
where Airo aims to help. 

Users start by inputting a short description of the business they want to 
launch. Airo then offers up suggestions for potential domains. Once a domain 
is purchased, the AI works to produce logo suggestions, website options, 
email accounts, email marketing campaigns, a fully populated social media 
calendar, social media and search engine ads, and even an option to register 
an LLC. 

Businesses can pick and choose from the materials that Airo produces. For 
example, businesses that need a website can opt for an AI generated Coming 
Soon landing page. Alternatively, Airo will use the information provided to 
build a full website complete with images and text. You can then use GoDaddys 
website builder tools to tweak and edit until it meets your needs. 

Laka Sriram, VP of Product and lead on GoDaddys generative AI, told TechRadar 
that this is just the start of the company's AI offering for small businesses 
and other specialized tools such as one that will allow you to create an 
entire product or service catalog by simply taking a photo will be available 
to use soon. More from TechRadar Pro Check out our list of the best AI 
website builders Beyond content: How to effectively use AI in your agencys 
web building process Running a small business? We have listed the best small 
business website builders



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Link to news story:
https://www.techradar.com/pro/website-building/could-godaddys-new-ai-tool-repl
ace-your-marketing-agency


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