Subj : VMware admits sweeping Broadcom changes are worrying customers
To   : All
From : TechnologyDaily
Date : Fri Feb 16 2024 15:15:05

VMware admits sweeping Broadcom changes are worrying customers

Date:
Fri, 16 Feb 2024 15:06:53 +0000

Description:
Multiple Broadcom changes to VMwares business models have left customers 
unhappy.

FULL STORY
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A number of major VMware business model changes following its acquisition by 
Broadcom in November 2023 have left the virtualization giant grappling with 
widespread customer dissatisfaction. 

The companys VP for Cloud Platform, Infrastructure and Solutions Marketing, 
Prashanth Shenoy, is now looking to pacify disgruntled customers, emphasizing 
the positive aspects of the changes in a blog post on the companys website. 

Shenoy, who entered the role in August 2022 after more than 22 years at 
Cisco, noted VMware "has been all about change" since its acquisiton, 
resulting in "many questions and concerns" as customers, "evaluate how to 
maximize value from" its products. VMware customers arent happy about 
Broadcom 

One of the key areas Shenoy addresses in his blog post is Broadcoms decision 
to terminate long-standing perpetual licenses, replacing them with a 
subscription-based model that could surface some budget concerns among 
customers. 

In an effort to justify the companys decision, he stated that all major 
enterprise software providers used similar subscriptions today, highlighting 
the flexibility that monthly renewals provide. 

He also added that the slimming of VMwares portfolio would result in greater 
value for higher-end products, while merging teams would create a more 
streamlined and efficient platform. Shenoy summarized: Three changes, but 
massive impact. 

Several major announcements have been made in the weeks that followed 
Broadcoms $61 billion takeover of VMware, including its most recent decision 
to pull the free version of the ESXi hypervisor . 

Defending the sizeable shifts, Shenoy concluded that any changes would 
ultimately result in benefits to customers and partners, such as adding more 
value. But in the short-term, at least, VMware looks to face a major 
challenge of retaining customers, let along attracting new ones, as the 
market becomes flooded with individuals and teams that have become 
unsatisfied with the new Broadcom-led VMware. 

Via Ars Technica More from TechRadar Pro Check out the best small business 
servers Dell is terminating its distribution deal with VMware Weve made a 
list of the best cloud hosting providers



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Link to news story:
https://www.techradar.com/pro/vmware-admits-sweeping-broadcom-changes-are-worr
ying-customers


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