Subj : Re: Millenials killing PBR
To   : Mike Powell
From : Kurt Weiske
Date : Sat Nov 17 2018 14:22:00

-=> Mike Powell wrote to KURT WEISKE <=-

 MP> So PBR is brewed/bottled by MillerCoors, but is owned by another
 MP> entity?

Sounds like it's cheaper to outsource the brewing and canning, yes. And,
you never want to depend on one of your competitors for your company's
product.

Interesting that all of the coverage is referring to PBR as a light beer.
It's watery, but not "light". Miller Lite and Coors Light are probably
brewed right alongside PBR, and therein lies the problem.




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