From charlo@u.washington.edu Thu Feb 2 08:39:51 PST 1995 >From charlo@u.washington.edu Thu Feb 2 08:39:51 1995 Return-Path: Received: from homer11.u.washington.edu by lists.u.washington.edu (5.65+UW94.10/UW-NDC Revision: 2.32 ) id AA09849; Thu, 2 Feb 95 08:39:51 -0800 Received: by homer11.u.washington.edu (5.65+UW94.10/UW-NDC Revision: 2.32 ) id AA89832; Thu, 2 Feb 95 08:39:50 -0800 X-Sender: charlo@homer11.u.washington.edu Date: Thu, 2 Feb 1995 08:39:50 -0800 (PST) From: Charlotte Wallace To: slavic-uw@u.washington.edu Cc: Multiple recipients of list Subject: Re: questions for Gerberding In-Reply-To: Message-Id: Mime-Version: 1.0 Content-Type: TEXT/PLAIN; charset=US-ASCII I think this is a good point and well stated. I hope it was conveyed to the President and will be stressed in the future. Charlotte Wallace Slavic Department, DP-32 University of Washington Seattle, WA 98195 206-543-6848 On Wed, 1 Feb 1995, Mark Gordon Foss wrote: > Greetings, > > I can't be at the meeting. However, I suggest someone drive home the > point that you can make all the "high-power, high-tech" stuff you want but > without MARKETING AND SELLING the stuff--it's just junk. In order to > sell a product or service one needs to understand the target market. > > We live in an increasingly GLOBAL MARKETPLACE. One MUST know > other languages and other cultures to compete effectively. Other > countries are eating our lunch on this score, precisely because Americans, > on the whole, tend to be isolationist. The GATT provisions will others to > take a larger share of our seemingly large, safe domestic market. From > what I have read about this accord, most tariff and non-tariff barriers to > GATT members will be removed within the next ten years (many much tariff > barriers sooner). Even the stay-at-home businesses had better watch out! > They will have to compete with global competitors, whether they want to or > not. It may not be enough to consider one's business to be solely > domestic--especially in the manufacturing sector. What does that mean? > > I maintain that unless a business has BOTH technical knowledge > AND knowledge of its target markets, including culture, language, > politics, tastes etc., other countries will continue to eat our lunch. > > Regards, > Mark Foss > > On Tue, 31 Jan 1995, Gordana Crnkovic wrote: > > > Sunny--maybe someone can ask him why the shift which the University is > > making away from the humanities into more money-making high-power high-tec > > things is not done in a more open and honest way, so that students > > interested in the humanities know what to expect here in the future. > > Gordana > > > .