Subj : Work it everyday
To   : alt.bbs.ads
From : Thom
Date : Sun Oct 02 2005 01:38 pm

Consistency is very important to succeed in any aspect of life. It is more important in business.  For example, without consistency your business will never be known.   Advertising puts your company name in front of millions of people. Consistent advertising keeps your company name in front of millions of people. 

Consistency can be very harmful to your business as well.  For example, your company may get a bad reputation if you consistently advertise misleading or false information.  That’s why it is important to know your product inside and out; but I digress. 

Consistency, used properly, is the driving force of successful people and companies.  This is why consistency is very important.  Hence, consistency is one of the fundamental basics of success.

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