SEMA - The University of Toronto Semiotics Forum This archive contains the latest issue of SEMA, the undergraduate journal for semiotics at the University of Toronto. For those who do now know what semiotics is, it is the study of the sign, the representational unit which makes up all representation systems. In semiotics, we look at all types of representation, and in this issue, we examine various areas of popular culture. The contents for the semiotics archive are the following: contents.txt - This file (ASCII) sema1-1.wp - The book version of SEMA, in wordperfect format. In order to view this correctly, it has to be printed in book form, with the odd numbered pages printed forward, and the even numbered pages printed on the backs of them. The easiest way to do this is with a laser. If you print page 1 forward, simply take it off the printer as it lies coming out (ie. face down), and feed back through manually and print page 2. sema1-2.wp - The book version of SEMA, in wordperfect format. See above. This is the second half of it, and should be printed as a continuation of the first half. The first page of the second half is the back page of the last page of the first half. semaintro.txt - The introduction by the editor, by Christopher Woodill (ASCII) sema_aer.txt - The Aerobic Babe Mythology, by Melanie Barter (ASCII) sema_ame.txt - Expressing the Alien, by Lisa Voisin sema_tee.txt - The Crossroads of Pubescence - An Examination of Three Teen Magazines sema_lin.txt - Textile and Text Style, by Martha Jo McGinnis (ASCII) sema_seb.txt - Communication, by Dr. Thomas A. Sebeok. sema_tab.txt - The Semiotics of Tabloids, by A. Max Jarvie If there are any questions, comments, or if you would like a paper copy, please write to either of the following addresses: Christopher Woodill - cwoodill@epas.utoronto.ca Sema NF 217 Victoria College, University of Toronto Toronto, Ontario Canada M5S 1K7 Future issues will hopefully be deposited here in the future.